Results
In a budget of only INR 3400, the client generated 39 Leads.
CPL – INR 87
CLTV – INR 3000 (for a house visit)
Worth Generated – CLTV*Leads = INR 117000
35
+
Leads Generated
100000
+
(INR) Worth of Leads
Introduction
ASF is a real estate group of builders that wanted to sell their newly built flats in Gurugram, India.
Problem Statement
The client had a very limited budget and wanted maximum leads possible for house visits. Having no online presence, lead generation for ASF was a challenge.
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Project Details
- Project Name: ASF
- Target Location: Gurugram, India
- Project Year: 2021
- Avg. CLTV: INR 3000
- Value Generated: INR 117000
- Services Offered: Social Media Marketing
via Social Media
via Social Media Marketing
Since ASF had no online presence to generate leads, we helped the client using our own real estate platform.
Propaura, which already had a Facebook page, was good to launch the Facebook lead generation campaign for ASF.
After gathering the required information from the client regarding the demographics and target locations, we finally launched the campaign.