via Social Media Marketing
The client did not have any social media presence. We started by creating a Facebook and Instagram page for AR Solar, and optimized it for the target audience.
We created engaging social media posts that highlighted their solar panel installation services and their unique value proposition.
The next step was hashtag research for Instagram to generate organic engagement from the page. We regularly published creatives on social media with captions and relevant hashtags.
Below is a screenshot of the Instagram page managed by Manush Digitech for AR Solar.
On the Facebook page, we set up email notifications for every time there is activity on our page or posts.
Below was the engagement generated on Facebook.
Lead Generation via Sponsored Ads
After the page was ready and optimized, we asked the client about the demographics of their potential customers to run lead ads.
The target areas given by the client were very specific, so we had to target the locations by entering their pin codes.
Not to mention, the client only wanted to show the ads to those who have previously shown an interest in solar panels. Below is a screenshot of the finalized audience.
After setting up the ad-set based on the above information, we performed an in-depth competitive analysis and found out what kind of ads are performing the best for AR Solar’s competitors.
Below is what we found:
The client required something very similar and provided us with the ad copy brief.
Finally, we launched the campaign based on the client’s requirements and our research.
Click on the results section to check out the ad performance.
via Social Media
via Social Media Marketing
The client did not have any social media presence. We started by creating a Facebook and Instagram page for AR Solar, and optimized it for the target audience.
We created engaging social media posts that highlighted their solar panel installation services and their unique value proposition.
The next step was hashtag research for Instagram to generate organic engagement from the page. We regularly published creatives on social media with captions and relevant hashtags.
Below is a screenshot of the Instagram page managed by Manush Digitech for AR Solar.
On the Facebook page, we set up email notifications for every time there is activity on our page or posts.
Below was the engagement generated on Facebook.
Lead Generation via Sponsored Ads
After the page was ready and optimized, we asked the client about the demographics of their potential customers to run lead ads.
The target areas given by the client were very specific, so we had to target the locations by entering their pin codes.
Not to mention, the client only wanted to show the ads to those who have previously shown an interest in solar panels. Below is a screenshot of the finalized audience.
After setting up the ad-set based on the above information, we performed an in-depth competitive analysis and found out what kind of ads are performing the best for AR Solar’s competitors.
Below is what we found:
The client required something very similar and provided us with the ad copy brief.
Finally, we launched the campaign based on the client’s requirements and our research.
Click on the results section to check out the ad performance.